Campaign Mailers
I collaborate with a campaign management agency to design impactful marketing materials for local and regional political campaigns. Over the years, I’ve developed a range of visual assets, including oversized postcards, posters, direct mailers, digital graphics, and more. My role is to create engaging designs that successfully convey the clients vision, while focusing on specific political messages. I ensure the visuals align with the clients brand and message, creating a strong and memorable identity for each graphic.
Each design balances the need for informative content with eye-catching graphics to ensure the postcards stand out in a crowded mailbox. I focus on creating designs that are visually engaging, and clear, keeping in mind the audience's demographic and the specific goals of the election to drive voter action.
My designs have consistently received praise for the effectiveness and ability to communicate with voters. The oversized postcards have been used for catching the eye of potential voters, sparking conversations and encouraging engagement. Clients often express how impressed and pleased they are with the final designs, highlighting not only the visual appeal but also the way the materials effectively communicate the candidate’s message.